Tuesday, December 23, 2014

This study of hype in press releases will change journalism | Science News

This study of hype in press releases will change journalism | Science News: "The most important thing to remember is that there are people, and sometimes patients, waiting on the end of the news cycle. “I wouldn’t be doing [healthnewsreviews.org] if I didn’t think that these kinds of messages and misleading conclusions and observations and statements made in many news releases have the potential — and indeed I think that potential is realized — of hurting people at the end of the food chain,” Schwitzer says. Everyone in the news cycle bears responsibility, in the end, for getting it right."



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Exaggeration in health science news releases - exaggerations communicated by reporters are frequently already present in press releases put out by academic institutions

Exaggeration in health science news releases & what we're going to do about it: "“For me, the takeaway from this study is that there are multiple messengers to blame when it comes to exaggeration in health care news stories. As we’ve shown at HealthNewsReview.org, journalists often need to do a better job of vetting scientific research in their stories. But according to these results, the exaggerations communicated by reporters are frequently already present in press releases put out by academic institutions. This suggests that press officers who write the releases, and the researchers who collaborate on them, are also key players when it comes to the promotion of misinformation.

The study authors make a great point, which is that if academic institutions are the ones initiating the introduction of misleading claims, then there’s a tremendous opportunity for them to improve the quality of health care news if they can change their ways. I think our new effort to review news releases will help with that transition, because it provides a level of accountability that’s been missing until now. I’m really excited to see that our instincts about the need for this service are being emphatically confirmed by these results.”"



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